Case Study
Orbit Retail activates AI-driven commerce
Black Friday outages, disconnected inventory systems, and fragmented customer data.
Retail & Commerce
Client: Orbit RetailFeb 18, 2024Solution
SecureStack deployed an event-driven data mesh, AI personalization engine, and resilience playbooks aligned to retail peaks.
Orbit Retail needed to reinvent the customer experience without sacrificing trust. The SecureStack team delivered a modern data foundation and AI flywheel that keeps commerce resilient when traffic surges.
What we delivered
- Integrated streaming inventory with unified customer profiles to power precise recommendations.
- Implemented Responsible AI guardrails—prompt governance, fairness testing, and human-in-the-loop overrides.
- Built cloud cost telemetry and auto-scaling policies tuned for seasonal spikes.
Highlight
Orbit’s team moves faster because guardrails are automated. They run experiments safely during their busiest seasons.
Impact
- Conversion lift: 15% uplift from contextual offers.
- Availability: Zero incidents while serving 8M peak users/day.
- Compliance: GDPR and CCPA evidence ready on-demand.
SecureStack continues to partner with Orbit on new markets, loyalty personalization, and AI agents for retail operations.
Outcomes
- 15% uplift in conversion
- 50ms personalization latency
- Zero peak-season incidents
Metrics
- 4 regions live in 90 days
- 250+ ML features monitored
- Automated GDPR compliance
Next steps
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